Scala delivers PR training to APIL’s Yorkshire Members

Scala was delighted to be asked to present a webinar on ‘PR for Injury Lawyers’ to the Association of Personal Injury Lawyers (APIL) Special Interest Group for Yorkshire. Coordinators Ewan Bain (Switalksis) and Kelly Lingard (Irwin Mitchell) have recently taken up leadership positions within the group and are in the process of injecting fresh impetus into training sessions for its members.

Scala’s Managing Director, Natalie Rodgers, delivered a 1-hour presentation on 21^st February 2023 that covered:

• The Power of PR
• Examples of Legal PR
• Journalists Perspective
• Client Conversations

This presentation was a shortened version of a half day course that is ordinarily presented in-house to personal injury and clinical negligence lawyers.

If you would like to know more about this course, which includes mock media interview training in front of a camera with a former BBC News Presenter and guidance on press statement writing practice, please contact Natalie Rodgers NatalieRodgers@Scala.uk.com / 0114 4070159.

If you would like to learn more about the APIL Special Interest Group for Yorkshire, please contact Ewan Bain , Solicitor at Switalskis Solicitors.