Engaging your audience

The written word plays a pivotal role in marketing your firm. It can support the search optimisation of your website to enable potential clients find you, but at the same time persuade clients that you are firm to help them.

At Scala we specialise in writing good marketing copy that triggers engagement and prompts new business enquiries. Whether it's copy for your website, news articles, press releases, award submissions, or case studies....our experienced team can help.

Legal Copywriting for Lawyers and Professional Service Organisations

Lawyers and other professional service experts often find it difficult to get the tone-of-voice right when it comes to writing content for use on their website or for an online article. Getting the balance right between authoritative and caring can be tricky, especially if the topic you're writing about is technical.

In a world where clients research a potential advisers online before making any approach, it's critical to ensure that your online copy leaves the right impression.

Award Submissions

Scala has got a formidable track record when it comes to writing awards submissions. From the national Law Society Excellence Awards, to regional and other sector-specific awards, we've helped organisations get the recognition they deserve. We're experts at filtering out what's relevant and what isn't when it comes to award entries. We know how to write persuasively and how to get the judges attention.

Legal Directory Submissions

We work with clients to help write their submissions for both the Legal 500 and Chambers & Partners Directories.  The submissions are notorious for taking a lot of time and resource to complete, and this is where Scala can help.   We help several clients with their submissions and regularly acheive success in helping clients to move up rankings or enter new categories.  We thoroughly understand the process and what it takes to make a compelling submission.

If you're struggling to find the time to create quality website content, or you really want to win an industry award that keeps going to your competitor....get in touch to see how we can help.